How to Optimize Direct Mail Campaigns with Digital Retargeting Direct mail is a powerful marketing tool, but its effectiveness can be even greater when paired with digital strategies. One...
Monitoring your competitors' marketing activity is an excellent strategy to maintain a competitive edge. It may seem daunting, but it's actually quite simple. Here are seven valuable tips...
With the phasing out of third-party cookies by major web browsers, banks will have to find alternative ways to collect customer data and deliver personalized experiences.
Advertising is deeply intricate — both marketers and consumers have more data, channels, and technologies to choose from than ever before. Unfortunately, most marketers don't know how their...
Direct Mail Marketing, Bank Marketing, Direct Marketing, Marketing For Banks, Financial Marketing, Bank Communications, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing, Marketing For Financial Services, MarTech Advisor
The path to increasing sales starts with effective customer and prospect engagement. Here are six steps you can take to help understand and enhance connections with your audience, as...
Direct mail already powers marketing results that provide a high return on investment for savvy brands that use the medium wisely. And with the U.S. Postal Service’s recent launch of...
It’s nearly impossible today to focus any content around sustainability and not touch upon ESG - especially for companies like ours (BKM Marketing), with a client base that is deeply rooted...
While I first wrote about defining your target market to stretch your marketing budget in late 2020, its underlying message has never been proven more true. As marketers, we continue to...
Direct Mail Marketing, Direct Marketing, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Awards + Accolades
BKM Marketing is thrilled to be a Top Advertising & Marketing Company for 2022 by Clutch.co! BKM Marketing is a team built to give clients the best possible results throughout their...
Direct Mail Marketing, Direct Marketing, Marketing Strategies, Strategic Marketing, Digital Marketing Agency
About 1.3 million businesses closed their doors in the first three quarters of 2021. As the pandemic lingers, new problems emerge and old ways of thinking become obsolete, organizations...
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