[6] Steps to Understand + Connect with Your Audience
Advertising is deeply intricate — both marketers and consumers have more data, channels, and technologies to choose from than ever before. Unfortunately, most marketers don't know how their...
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Direct Mail Marketing, Bank Marketing, Direct Marketing, Marketing For Banks, Financial Marketing, Bank Communications, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing, Marketing For Financial Services, MarTech Advisor
Six Steps to Help You Connect with your Audience
The path to increasing sales starts with effective customer and prospect engagement. Here are six steps you can take to help understand and enhance connections with your audience, as...
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USPS Informed Delivery: The Secret to High-Performing Direct Mail
Direct mail already powers marketing results that provide a high return on investment for savvy brands that use the medium wisely. And with the U.S. Postal Service’s recent launch of...
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ESG Criteria | What they are & Why they are important
It’s nearly impossible today to focus any content around sustainability and not touch upon ESG - especially for companies like ours (BKM Marketing), with a client base that is deeply rooted...
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Net Zero Now
![[3] Three tips to maximize your budget by improving your targeting by BKM Marketing](https://www.bkmmarketing.com/hubfs/Businessman%20looking%20forward%20with%20binoculars%20cloudy%20background%20and%20graphs%2c%20charts%20around.jpeg)
[3] Tips to Maximize Your Budget by Improving Your Bank's Targeting
While I first wrote about defining your target market to stretch your marketing budget in late 2020, its underlying message has never been proven more true. As marketers, we continue to...
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Direct Mail Marketing, Direct Marketing, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Awards + Accolades
Clutch Names Top Advertising + Marketing Agencies 2022 | BKM Marketing
BKM Marketing is thrilled to be a Top Advertising & Marketing Company for 2022 by Clutch.co! BKM Marketing is a team built to give clients the best possible results throughout their...
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Becoming an Expert Pivoter.
About 1.3 million businesses closed their doors in the first three quarters of 2021. As the pandemic lingers, new problems emerge and old ways of thinking become obsolete, organizations...
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Are you setting your clients up for success?
In client service and account management roles, it's critical to know your client's business and to be able to help their business overcome challenges and exceed marketing goals. It's also...
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BKM Marketing & Trustees of Reservations
BKM Marketing spends the morning pulling Garlic Mustard, an invasive weed, at World's End Reservation. As we approach one year in our new office space in Hingham, MA towards the end of this...
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Small Steps to Reduce your Carbon Footprint
As BKM Marketing continues with our commitment to sustainability and reducing our carbon footprint, it may help to take a step back and understand more about carbon, and why it’s good- and...
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