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Bank Marketing Guides + Best Practices

BKM RESOURCE  LIBRARY
Browse + download BKM Marketing's white papers on all your bank marketing needs, from tips on how to increase direct mail ROI to merger communications best practices, inbound marketing strategies + executing successful brand differentiation campaigns. 
BKM-Marketing-Marketing-Maximizing-Guide

 

Bank Merger Communications | Maximizing the Value of the Transaction

Evolve from simply surviving the merger into leveraging it as a launching pad.

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BKM-Marketing-Marketing-Augmenting-Guide

 

Augmenting Digital Marketing with Direct Mail 2022

Highlighting how to add new tactics to your digital strategy can help drive sales and increase ROI.

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BKM-Marketing-Marketing-Augmenting-Guide

 

Augmenting Digital Marketing with Direct Mail 2022 for Banks

Bank industry exclusive including 6 tips for boosting your direct mail advertising response rates and increasing direct mail ROI  in 2022.

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BKM-Marketing-Marketing-Excelling-Guide

 

Bank Merger Communications | Excelling Through Change

For bank executives to think strategically about how to effectively plan and execute high impact communications.

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BKM-Marketing-Balancing-Inbound-Guide-1-1

 

Balancing Inbound and Outbound Strategies

 How do you best go about rebalancing your marketing portfolio? Effective Integrated Marketing in Action.

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EBook Augmenting DigMkting w. Direct Mail_Thumbnail for Landing Page_12.18.20

 

Augmenting Digital Marketing with Direct Mail 2021

The importance of multichannel campaigns, how direct mail fits in, new technology, and opportunities to increase your campaign. 

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BKM Marketing Bank Merger Marketing Best Practices Guide

 

Bank Merger Marketing Best Practices

Helpful tips for developing your communications strategy, guiding creative development, consolidating data & more.

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BKM-Marketing-New-Buyer-Reality-Guide-1

 

Understanding the New Buyer Reality

Accepting the New Buyer Reality & Understanding their Perspective. Learn about the new buyer reality and ways to reach your prospective customers.

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BKM_BankMergerMarketing_CritcalStepsFIN_Page_1

 

Nine Critical Steps for Leading a Successful Bank Merger

Key activities you and your team should consider as you begin developing your merger communications strategies.

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BKM-Marketing-Mastering-Marketing-Guide

 

Mastering Internet Marketing

Essential Steps for Successful Marketing on the Web - Keyword Strategies, Optimizing Your Website, Creating Blogs & More.

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Bank_Marketing_cover

 

How to Create Differentiation with Inbound Marketing

Bank Industry Exclusive

Resource dedicated to introducing banks to inbound marketing

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BKM-Marketing-BKM-Marketing-bank-merger-communications-best-practices

 

Bank Merger Communications Best Practices

Key tips, timelines and best practice essentials broken down into five simple, easy-to-apply categories.

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BKM-Marketing-Marketing-Benchmarks

 

Inbound Marketing Benchmarks from 7000+ Businesses

We know that creating relevant content is important, but do you know what impact increasing the content you publish will have for your website traffic?  

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BKM_Marketing-NEDMA_Testing_Pres-Sept_20_2013_Page_01-resized-140

 

Is Your Marketing Insane?

Download Bruce's presentation from the NEDMA Symposium where you'll learn practical ways to increase ROI through testing

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coverimage

 

How to Create Buyer Personas

You know it is important to establish buyer personas for your business so you can segment your audience and create stronger marketing campaigns.

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BKM-Marketing-Presentation-New_Ideas_in_B2B-2016

 

 B2B Marketing Success Rate | Marketing Strategies Report

Download our NEDMA Conference presentation to learn how to increasing  your business's B2B marketing success rate.

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