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FEATURED ARTICLE:
How can you best integrate direct mail with digital marketing?

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Navigating the Customer Journey: Using Direct Mail and Digital Marketing to Move Prospects Through the Funnel Read More

Marketing Strategies, Direct Mail, Digital Marketing

Navigating the Customer Journey to Move Prospects Through the Funnel

Navigating the Customer Journey: Using Direct Mail and Digital Marketing to Move Prospects Through the Funnel Guiding potential customers through the sales funnel effectively is crucial for...

Marketing Strategies, Direct Mail, Digital Marketing
By BKM Marketing Associates
BKM Marketing - Direct-Mail QR Code Sample Read More

Direct Mail, Digital Marketing

The Power of QR Codes: Bridging the Gap

Bridging the Gap Between Direct Mail and Digital Experiences QR codes are making a big impact because they can connect traditional direct mail with online digital experiences.

Direct Mail, Digital Marketing
By BKM Marketing Associates
AI Revolution | #4 Ethical Considerations in AI-Driven Digital Marketing Read More

Digital Marketing, Artificial Intelligence

AI Revolution | #4 Ethical Considerations in AI-Driven Digital Marketing

INTRODUCING "From the Desk of AI" Blog Series As introduced in the first blog post of this series, "AI Revolution: Unleashing the Power of Artificial Intelligence in Digital Marketing": ...

Digital Marketing, Artificial Intelligence
By BKM Marketing Associates
BKM Marketing - AI Revolution | #3 AI-Powered Content Creation: Transforming Digital Marketing Strategies Read More

Digital Marketing, Artificial Intelligence

AI Revolution | #3 AI-Powered Content Creation: Transforming Digital Marketing Strategies

INTRODUCING "From the Desk of AI" Blog Series As introduced in the first blog post of this series, "AI Revolution: Unleashing the Power of Artificial Intelligence in Digital Marketing": ...

Digital Marketing, Artificial Intelligence
By BKM Marketing Associates
BAI - Why banks will thrive in a cookieless world | BKM Marketing - Megan Allinson Read More

Bank Marketing, Marketing Strategies, Digital Marketing

Why Banks Will Thrive in a Cookieless World

With the phasing out of third-party cookies by major web browsers, banks will have to find alternative ways to collect customer data and deliver personalized experiences.

Bank Marketing, Marketing Strategies, Digital Marketing
By Megan Allinson
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