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FEATURED ARTICLE:
How can you best integrate direct mail with digital marketing?

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BKM Marketing Six Steps to Connect Audience MarTech Advisor Read More

Direct Mail Marketing, Bank Marketing, Direct Marketing, Marketing For Banks, Financial Marketing, Bank Communications, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing, Marketing For Financial Services, MarTech Advisor

Six Steps to Help You Connect with your Audience

The path to increasing sales starts with effective customer and prospect engagement. Here are six steps you can take to help understand and enhance connections with your audience, as...

Direct Mail Marketing, Bank Marketing, Direct Marketing, Marketing For Banks, Financial Marketing, Bank Communications, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing, Marketing For Financial Services, MarTech Advisor
By Katie Pinabell
Make the most of your marketing budget by understanding your target audience | BKM Marketing Expert Tips and Strategies Read More

Direct Mail Marketing, Direct Marketing, Marketing For Banks, Marketing For Financial Services

Define Your Target Market to Stretch Your Marketing Budget

Year-over-year many bank marketers are asked to do more, and to produce greater results than the prior year, but with the same budget.

Direct Mail Marketing, Direct Marketing, Marketing For Banks, Marketing For Financial Services
By Katie Pinabell
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Direct Mail Marketing, Direct Marketing, Marketing For Banks, Marketing For Financial Services

Using Direct Mail to Break Through Digital Marketing Clutter

Now more than ever, we’ve seen a huge push toward digital servicing as many companies shift their models due to the current pandemic.

Direct Mail Marketing, Direct Marketing, Marketing For Banks, Marketing For Financial Services
By Katie Pinabell
BKM Marketing | Bank Merger Communications - Excelling Through Change | ebook Read More

Bank Marketing, Bank Merger Marketing

Excelling Through Change - Bank Merger Marketing

The reality of addressing all of the moving parts needed to effectively communicate a pending bank merger can be daunting. The fact is that most banks don’t have the resources to dedicate...

Bank Marketing, Bank Merger Marketing
By Katie Pinabell
BKM Marketing on BAI.org Read More

Direct Mail Marketing, Bank Marketing, Direct Marketing, Fintech, Marketing For Banks, Financial Marketing, Bank Merger, Bank Communications, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing, Marketing For Financial Services

Evaluating fintech? Top 4 Questions to Ask by BKM on BAI.org

The promise of fintech can be exciting. It can improve both front and back offices. But bankers should use prudence when considering new technology. Rick Hall, our Managing Director of the...

Direct Mail Marketing, Bank Marketing, Direct Marketing, Fintech, Marketing For Banks, Financial Marketing, Bank Merger, Bank Communications, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing, Marketing For Financial Services
By Katie Pinabell
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Direct Mail Marketing, Bank Marketing, Direct Marketing, Marketing For Banks, Bank Merger, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing, Marketing For Financial Services, Target Marketing

USPS Is Changing the Way Brands Use Direct Mail - And it's Free!

We are pleased to announce that BKM's very own Bruce McMeekin recently published some guest contributed content that we think our readers will want to hear more about. His post, USPS Is...

Direct Mail Marketing, Bank Marketing, Direct Marketing, Marketing For Banks, Bank Merger, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing, Marketing For Financial Services, Target Marketing
By Katie Pinabell
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