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BKM Marketing is now a 100% carbon neutral business.
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Before you get to the customer journey, understand the customer experience.
“Customer journey” has already become one of financial marketing’s most popular...
Bank Marketing
NEDMA’s Marketing Technology Summit: Seven Key Takeaways
BKM had a great time exhibiting at NEDMA’s Marketing Technology Summit yesterday at...
Direct Marketing
Bank Marketing: 5 steps to take now as you prepare for 2017
Those turning leaves mean it’s planning season On one hand, 2016 has flown by – early...
Bank Marketing
Join us at MTech!
This year's NEDMA Marketing Technology Summit will be at Boston University on Tuesday,...
Direct Marketing
Video Marketing: Overcoming 3 common challenges
Why are you still not using video? By now you know that including video as part of...
Direct Marketing
Join us at industry events this Fall
BKM is active in many key industry organizations - we are often speakers, sponsors...
Direct Marketing
How to Improve your Marketing Messages Using Buyer Personas
Who visits your website (or doesn’t)? What content should you highlight to get the...
Direct Marketing
The newest internet sensation is...a credit card?
During a week where the banking news cycle felt an awful lot like the current...
Bank Marketing
How Banks Can Improve Social and Content Marketing: Part Two
A one-week snapshot of bank content marketing activity Last week we posted that we...
Bank Marketing,
Direct Marketing
Content Marketing in 2016: How Banks Can Improve Social and Content Marketing Efforts
You don't need to spend much time on social media these days to realize just how...
Bank Marketing,
Direct Marketing
