Can You Tell When an AI Engine Sent Someone to Your Site?

Content marketing: “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience—and,...

BKM Marketing CEO Bruce McMeekin recently presented at NEDMA conference to highlight the best approaches that B2B marketers can deploy to improve lead generation and sales. This is the...

Don’t distress. It’s apparently worse than it seems...but it’s the same as it has been. Last week, BKM ventured out to Las Vegas to attend the Financial Brand Forum. It was impossible to...

We're excited to announce that on May 31st, BKM is moving to our new office space in Braintree. As great as our office in Hingham has been for us for the past 9 years, with all of our...

BKM will be there! Bruce McMeekin and Rick Hall are looking forward to attending the Financial Brand Forum next week in Las Vegas, from May 16th -18th. If you are also planning to attend, ...

Looking to learn what's new, what's now and what's next in marketing? Join Bruce, Sam and Ingrid at the New England Direct Marketing Association's annual conference on May 17th at Bentley...

Join us BKM is active in many key industry organizations - we are often speakers, sponsors and attendees at many events. See below for a list of upcoming events that we will be involved...

Finding and connecting with prospects in 2016 is no longer as easy as placing an ad or sending out a direct mail piece and waiting for the leads to flow in. Today’s buyers are savvy – most...

Part three of a three part observation series In my last post we examined a few ways that banks can elevate the role of data in their marketing programs to begin the process of gaining...

Understanding Strategy Makes for Better Marketing Execution and Sales Results, Part Two Part two of a three part observation series In my first post I started the discussion around the need...