FEATURED ARTICLE:
How can you best integrate direct mail with digital marketing?
Read More
Read More
Direct Marketing, Financial Marketing, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing, Sustainability
BKM Marketing is now a 100% carbon neutral business.
"It Will Need to Be the Most Amazing Thing Humankind Has Ever Done" - Bill Gates on overcoming climate change
Direct Marketing,
Financial Marketing,
Marketing Strategies,
Strategic Marketing,
Digital Marketing Agency,
Small Business Marketing,
Sustainability
Read More
Direct Mail Marketing, Direct Marketing, Digital Marketing Agency, Forbes, Multi-channel Marketing, Sustainability
BKM in FORBES | How To Measure + Offset Your Agency’s Carbon Footprint
BKM Marketing was recently featured in FORBES with our CEO Bruce McMeekin at the helm discussing the many reasons for assessing and reducing our agencies’ carbon footprint. It’s no secret...
Direct Mail Marketing,
Direct Marketing,
Digital Marketing Agency,
Forbes,
Multi-channel Marketing,
Sustainability
Read More
Bank Marketing, Direct Marketing, Marketing For Banks, Financial Marketing, Bank Communications, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Marketing For Financial Services
COVID Left Banks Scrambling for Digital Solutions. Now, They Need to Evaluate Those Investments.
In the banking industry, there is little question that COVID-19 forced digital adoption at an unparalleled rate. Long lead times for preplanned digital transformations were suddenly...
Bank Marketing,
Direct Marketing,
Marketing For Banks,
Financial Marketing,
Bank Communications,
Marketing Strategies,
Strategic Marketing,
Digital Marketing Agency,
Marketing For Financial Services
Read More
Direct Marketing, Financial Marketing, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing, Sustainability
Understanding BKM’s Carbon Impact
2020 goes down in history as a pivotal year for most aspects of everyday life- the world seemed to grind to a halt as we faced uncertainty due to the COVID-19 pandemic. BKM’ers weren’t...
Direct Marketing,
Financial Marketing,
Marketing Strategies,
Strategic Marketing,
Digital Marketing Agency,
Small Business Marketing,
Sustainability
Read More
Bank Marketing, Direct Marketing, Marketing For Banks, Financial Marketing, Bank Merger, Bank Communications, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Marketing For Financial Services
Four Critical Areas to Understand Before Your Bank’s Merger
While bank merger activity declined by 60%1 in 2020, as compared to 2019, due to several factors including a global pandemic, the banking industry is experiencing a reversing trend in 2021...
Bank Marketing,
Direct Marketing,
Marketing For Banks,
Financial Marketing,
Bank Merger,
Bank Communications,
Marketing Strategies,
Strategic Marketing,
Digital Marketing Agency,
Marketing For Financial Services
Read More
Direct Marketing, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing
If You’re A Marketer and Not Using Video You Should Ask Yourself Why.
Direct Marketing,
Marketing Strategies,
Strategic Marketing,
Digital Marketing Agency,
Small Business Marketing
Read More
Direct Marketing, Financial Marketing, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing
Adding Sustainability to your Marketing Mix.
Global warming is real. And you don't need to be a scientist to know it's already here. Earth’s average global surface temperature has risen annually since the 1940s. Nineteen of the 20...
Direct Marketing,
Financial Marketing,
Marketing Strategies,
Strategic Marketing,
Digital Marketing Agency,
Small Business Marketing
Read More
Direct Marketing, Financial Marketing, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing
It's time to tailor your omnichannel marketing strategy to fit the now
The Covid-19 pandemic has profoundly altered consumers’ needs. Specifically, customers who once settled for basic customer service now crave brands that make them feel valued, safe, and...
Direct Marketing,
Financial Marketing,
Marketing Strategies,
Strategic Marketing,
Digital Marketing Agency,
Small Business Marketing
Read More
Bank Marketing, Direct Marketing, Marketing For Banks, Financial Marketing, Bank Merger, Bank Communications, Marketing Strategies, Strategic Marketing, Digital Marketing Agency, Small Business Marketing, Marketing For Financial Services
Consumers Use Bank Accounts Differently: How Bank Marketers Must Adapt
“Since March 2020, checking account sales in the U.S. are down 200%, according to Raddon. Credit usage has also been displaced by debit card usage, which increased by 8.6%, according to the...
Bank Marketing,
Direct Marketing,
Marketing For Banks,
Financial Marketing,
Bank Merger,
Bank Communications,
Marketing Strategies,
Strategic Marketing,
Digital Marketing Agency,
Small Business Marketing,
Marketing For Financial Services
Read More
Direct Mail Marketing, Direct Marketing, Marketing For Banks, Marketing For Financial Services
Define Your Target Market to Stretch Your Marketing Budget
Year-over-year many bank marketers are asked to do more, and to produce greater results than the prior year, but with the same budget.
Direct Mail Marketing,
Direct Marketing,
Marketing For Banks,
Marketing For Financial Services
