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FEATURED ARTICLE:
How can you best integrate direct mail with digital marketing?

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Overcoming Common Challenges in Integrating Direct Mail with Digital Marketing Read More
How can you best integrate direct mail with digital marketing?

Overcoming Common ChallengesIntegrating Direct Mail with Digital Marketing Integrating direct mail with digital marketing can seem like a juggling act, but with the right approach, you can...

By BKM Marketing Associates
Success Stories of Brands Merging Direct Mail with Digital Marketing Read More

Direct Mail, Data

Success Stories of Brands Merging Direct Mail with Digital Marketing

Success Stories of Brands Merging Direct Mail with Digital Marketing In the ever-evolving landscape of marketing, combining time-tested strategies with cutting-edge techniques can yield...

Direct Mail, Data
By BKM Marketing Associates
Navigating the Customer Journey: Using Direct Mail and Digital Marketing to Move Prospects Through the Funnel Read More

Marketing Strategies, Direct Mail, Digital Marketing

Navigating the Customer Journey to Move Prospects Through the Funnel

Navigating the Customer Journey: Using Direct Mail and Digital Marketing to Move Prospects Through the Funnel Guiding potential customers through the sales funnel effectively is crucial for...

Marketing Strategies, Direct Mail, Digital Marketing
By BKM Marketing Associates
BKM Marketing - Direct-Mail QR Code Sample Read More

Direct Mail, Digital Marketing

The Power of QR Codes: Bridging the Gap

Bridging the Gap Between Direct Mail and Digital Experiences QR codes are making a big impact because they can connect traditional direct mail with online digital experiences.

Direct Mail, Digital Marketing
By BKM Marketing Associates
How to Create a Seamless Multi-Channel Marketing Campaign: Integrating Direct Mail & Digital Read More

Multi-channel Marketing

How to Create a Seamless Multi-Channel Marketing Campaign

Integrating Direct Mail & Digital Blending traditional and digital strategies can be a game changer for your campaigns. Integrating direct mail with digital marketing not only broadens your...

Multi-channel Marketing
By BKM Marketing Associates
Combining Data-Driven Insights: Using Digital Analytics to Inform Your Direct Mail Campaigns Read More

Direct Mail, Data

Combining Data-Driven Insights: Digital Analytics + Direct Mail

Using Digital Analytics to Inform Your Direct Mail Campaigns In today’s fast-paced marketing world, blending digital and traditional marketing methods can lead to powerful results. By using...

Direct Mail, Data
By BKM Marketing Associates
BKM Marketing featured on Forbes - 18 Habits Agency Leaders Love To See Among Team Members Read More

Marketing Strategies, Forbes, Agency Partners

The Power of Time Management in Agency Success

In a recent Forbes article titled "18 Habits Agency Leaders Love to See Among Team Members and Why," Bruce McMeekin, CEO of BKM Marketing, was featured for his insights on using time...

Marketing Strategies, Forbes, Agency Partners
By BKM Marketing Associates
Boosting ROI: How to Optimize Direct Mail Campaigns with Digital Retargeting - BKM Marketing Read More

Marketing Strategies, Direct Mail

Optimize Direct Mail ROI with Digital Retargeting

How to Optimize Direct Mail Campaigns with Digital Retargeting Direct mail is a powerful marketing tool, but its effectiveness can be even greater when paired with digital strategies. One...

Marketing Strategies, Direct Mail
By BKM Marketing Associates
The Importance of Direct Mail in an Integrated Campaign: Driving Lift and Response Read More

Direct Mail

Importance of Direct Mail in an Integrated Campaign: Driving Lift and Response

In the digital age, marketing strategies have become increasingly complex, leveraging a variety of channels to reach and engage with customers. Amidst the rise of digital marketing, direct...

Direct Mail
By BKM Marketing Associates
AI Revolution | #4 Ethical Considerations in AI-Driven Digital Marketing Read More

Digital Marketing, Artificial Intelligence

AI Revolution | #4 Ethical Considerations in AI-Driven Digital Marketing

INTRODUCING "From the Desk of AI" Blog Series As introduced in the first blog post of this series, "AI Revolution: Unleashing the Power of Artificial Intelligence in Digital Marketing": ...

Digital Marketing, Artificial Intelligence
By BKM Marketing Associates
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