Digital Strategy & Growth Director
Courtney sets digital strategy and growth direction for BKM clients, covering offer and positioning, paid media direction and budget allocation, AI visibility, and the reporting that ties all of it back to revenue rather than to activity.
She brings twenty years in marketing, including agency work on Google, Amazon, Meta and Wayfair accounts, and three and a half years running healthcare and pharma marketing. That range spans Forbes Top 50 companies down to owner-operated local businesses, and the discipline it built is the same at both ends: work out what the business actually needs before deciding what to make.
Her focus at BKM is answer engine optimisation — the work of getting a client named when buyers ask AI engines for recommendations — alongside paid media and growth strategy. Courtney holds a marketing degree from Bentley University.
