Using data analytics tools to build out your marketing strategy can be a complex and expensive undertaking – and using the data tools provided by your core provider often proves to be less than optimal. Without clear direction, how much are you currently spending without a solid sense of:
We know it can be a challenge to engage in a dialogue to explore the options that reflect your institution’s size, strategy and capabilities, not just the broader needs of the industry.
That’s why we started BANKALYTICS – we’re bankers, marketers and data scientists that have been in your shoes and know that one size does not fit all. Drop us a line and let’s explore your institution’s possibilities together.
As your Financial Institution looks at how data will play into your future strategy, you need to find the right path for your particular needs and situations.
BKM Marketing and SIGMA Marketing Insights – the driving forces behind BANKALYTICS - give you a primer on how to think about your data needs and what you can do to get started in this free guide.
BANKALYTICS is not an out of the box data solution.
It is built to become your strategic data solution that is tailored to your needs within the context of your strategy, not simply based on broader industry trends. In short, we work with you to understand what you need, identify what you have and bring them together and to use in everything you do from a product and marketing perspective.