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Banking & Financial Services
BKM Marketing founder Bruce McMeekin began his post-graduate school career in financial services and held several product management and marketing communications roles for Bank of New York, The Travelers, and PNC Bank. He later directed the financial services practice for a strategic marketing firm and led over 300 projects for numerous clients, including Fleet Bank and John Hancock. At BKM Marketing, we utilize this experience and network of creative and production professionals to drive meaningful results for banking and financial services clients. Sample projects include: |
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Bank merger and conversion data consolidation
and communications |
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Market profiling and database enhancement |
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Small business banking |
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Retail deposit generation programs |
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Home equity and mortgage programs |
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Annual disclosure communications management |
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Wholesale banking and cash management |
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Sales lead management programs |
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